^{Philip Schaerer}

^BILDBAUTEN

^{Project timeline: 2007-2009}

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In an era where the lines between the digital and the real increasingly blur, the BILDBAUTEN series by Philip Schaerer emerges as a pioneering exploration that challenges, intrigues, and captivates. Schaerer, an architect/artist, who employs his expertise and creative prowess to craft images that are more than mere representations of architectural forms – they are a bold re-imagination of architecture itself.

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At first glance, Schaerer's works in the BILDBAUTEN series might pass for photographs of real buildings. However, these compelling images are born out of a digital environment, meticulously constructed to mimic real-world architectural constructs. They aren't documents of physical structures but powerful visual statements that stand at the crossroads of architecture, photography, and digital art.

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In our digital age, how can technology reshape our perception of and interaction with architectural space? Phillip’s journey through the BILDBAUTEN series is a constant reflection on this, delving into the impact of architecture in the digital era. He pushes the boundaries of our visual and conceptual understanding, constructing forms that feel eerily familiar, yet are entirely novel.

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Schaerer's BILDBAUTEN projects are unbound by the physical limits of traditional architecture, evolving more dynamically. His final outputs are detailed, digitally-crafted images that represent more than imaginary structures. They are critical observations on architectural representation and the influence of digital media on our grasp of reality.

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Schaerer's creations in the BILDBAUTEN series extend beyond the visual. They challenge viewers to reconsider their perceptions of architecture and reality. In a world where images often dominate over physical experiences, these works serve as a critique of contemporary visual culture, emphasizing the influence of digital imagery in shaping our understanding of spaces and environments.

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In spotlighting Phillip Schaerer's BILDBAUTEN series, we are invited to ponder the future of architectural discourse and practice in our digital age. Schaerer's work not only exemplifies the fusion of architecture with digital art but also prompts a deeper consideration of the roles architects, artists, and digital creators play in shaping our experiences and perceptions of space and structure.

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